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KitchenAid
Shop-in-Shop
Macy’s Herald Square

KitchenAid’s retail experience at newly renovated New York flagship

Mixing It Up at Macy’s

KitchenAid’s shop-in-shop, in the newly renovated home floor of New York’s Macy’s Herald Square, is a full turnkey execution—project management to value engineering to manufacturing to graphic printing to installation. The 1,000 sq. ft. space was finished with multiple materials and finishes: laminate, powder-coated metal, brushed satin metal, stone, mosaic glass tiles, and acrylic lettering. The production of the custom, one-off space is 100% domestic.

From its inception, Macy’s Herald Square was a store unlike any other. Over the past 150 years, from its original location on 14th Street and 6th Avenue to its current location built in 1902, it has become a true New York City icon. Macy’s Herald Square was the first building to have the modern-day escalator, and it has continued to be a trendsetter. Today, “America's Largest Department Store” covers an entire city block with 11 levels of the latest fashions for you and your home. Macy’s offers a full-service Visitor Center on the Mezzanine Level, plus restaurants throughout the store and exciting events almost every day.

In 1919 the iconic KitchenAid Stand Mixer was born. And from that stemmed an entire kitchen of high-performance appliances—all created with the same attention to detail, quality craftsmanship, versatile technology and timeless design. As the only appliance brand that only makes things for the kitchen, KitchenAid continues to keep pushing the limits with products so you can keep doing the same with everything you create.

  • 1,000 sq. ft.; Macy’s Herald Square
  • Full turnkey service—project management to value engineering to installation
  • Material and finishes include: laminate, powder-coat and brushed satin metal, stone, mosaic glass tiles, and acrylic lettering
  • 100% domestic production

You need custom, quality retail products, on time, at a competitive price.
Find out why we’re a leader in the retail sector for over 80 years. Tell us about your retail project below or upload an RFP at the top of the page.

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