SAP 2014 EX Award Winner for Best Single Market B2B Event

May 06, 2014

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Sparks is proud to announce SAP 2014 Ex Award winner! The EX Awards are top honors for the best campaigns in the event industry. Each year the editors of Event Marketing Magazine sift through more than 850 event programs submitted across 26 categories to find those experiences that not only break through the clutter, but also break the mold. The SAP 2014 EX Award is for the Best Single Marketing B2B Event, SAPPHIRE NOW!


SAP SAPPHIRE NOW is the world's most innovative cloud and business technology conference, bringing together thousands of SAP customers, prospects and partners on-site and online to innovate and discover new, game-changing solutions and services from SAP.


Recipe for Success


The Sparks creative team works with the SAP Events team to create a strategic, streamlined and highly visual event. Based on attendee feedback from previous years, the design is a completely different event experience. Attendees want a less formal approach to keynote presentations, so options are added. Key design features include theater-style seating and back-of-house standing room. The show is broadcast live and visible to those in the networking spaces, dubbed “downtown,” as well as everyone on the event floor. The SAP 2014 EX Award experience earns it stripes with capacity crowds and record online participants.




More about Sparks conferences and events 


Whether it’s a high profile, globally attended three-day conference for thousands or an intimate, high-level VIP experience for 100, we’re known for producing events and creating experiences that exude your brand story while creating brand advocates.


Check out more conferences and events designed and produced by Sparks.