2021 PRO Awards Presented by Chief Marketer: Salesforce Wins

August 19, 2021

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The 2021 PRO Awards, presented by Chief Marketer, honor Salesforce with the Silver PRO Award in the “Best Use of Emerging Technology” category for the Salesforce XR Stage and the Bronze PRO Award in the “Best Use of Event or Experiential Marketing” for its exhibit at NRF 2020. The PRO Awards recognize first-class promotion marketing and stellar brand activations.

“From buzz campaigns and digital marketing, to influencer programs and experiential activations, and beyond… this is your ‘look book’ into the best campaigns of the year—awarded by a panel of leading brand-side marketers,” notes Chief Marketer on the PRO Awards. “Over 1,000 entries were submitted from around the globe. And these campaigns were named the best of the best.”

2021 PRO Award Winners were announced by Chief Marketer on August 4th as part of a virtual ceremony. Check out more details about the Salesforce XR Stage and Salesforce NRF 2020 Exhibit, as featured in the PRO Award winner announcements below!



Salesforce XR Stage: Silver PRO Award, ‘Best Use of Emerging Technology’

“With the objective of creating richer, more meaningful experiences that go beyond the limitations of traditional conferences and events, Salesforce highlighted Customer 360 innovations through delivering a recording and production experience that let participating presenters feel as though they were stepping foot into a completely different part of the world, all while remaining in one, stationary filming location.”

Salesforce at NRF 2020: Bronze PRO Award, ‘Best Use of Event or Experiential Marketing’

“At NRF 2020, Salesforce activated a 2,500-square-foot double-deck exhibit that gave attendees an immersive view of how the brand connects retailers with shoppers. Salesforce Customer 360 powered insights, intelligent interactions, integrated experiences and innovation in retail were among its themes, which were supplemented with live product demos and customer stories.”


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