MWC: It's not too late to make a lasting impression

Partner with Sparks and make your brand stand out.

From creating interactive elements that captivated Microsoft’s audience, to designing Salesforce's seamless, open space that fostered genuine connections, and constructing Red Hat’s modern, brand-reflective booth to engage their community, we create memorable experiences. Here are just a few examples of how we help leading tech businesses showcase at MWC.

Elevating AI Experiences Together

Microsoft partnered with Sparks to help create an experience that not only showcased their latest technology but also communicated their AI platform’s capabilities. Microsoft’s AI image creator platform was brought to life in an AI activation where attendees chose a tech pillar and solutions to create their own artwork featuring famous Spanish artists. Designed with efficiency, the space maximised the number of demos possible whilst also increasing the number of pre-scheduled and on-site meeting requests with semi-private lounge spaces.
The Open Experience
Sparks took Red Hat’s 'The Open Experience’ theme to tell a story through a hybrid space which found a sweet spot at the intersection of digital and analogue. The physical stand was designed to draw people in, whilst a digitalisation of content enabled maximise reach of their message to virtual attendees.
Serene Experiential Sanctuary at MWC

The Salesforce experience at MWC provided a carefully curated space that represented the power of Salesforce while offering a respite from the busy trade show floor. Sparks crafted a branded experiential journey with presentation space, interactive demonstrations and activities, and meeting huts. Purposeful elements, window graphics, and sustainability measures contributed to a well-balanced and inviting atmosphere, and the flexible space was easily reconfigured for evening receptions.

Whether you’re demonstrating your latest innovation, meeting potential customers, or sharing insights, Mobile World Congress provides the perfect platform.

+101K
Attendees
+2,700
Exhibitors, Sponsors & Partners
205
Countries & Territories
59%
Adjacent Industries in Attendance

your single source partner

Experiential Everything, Any Way You Need It.

Uncovering intelligence to inform creative solutions.
Goals, Objectives & Metrics. Research, Audits & Analysis. Portfolio Analysis & Planning. Attendee Acquisition. Lead Planning & Analysis. EventScore Measurement. Experience Audits. Data, Analytics & Reporting.
Turning messages into immersive attendee journeys
Creative Strategy. Theming & Messaging. Storyboards & Ideation. Attendee Journey Mapping. Spatial Strategies. Graphic Design & Signage. Motion Graphics. Animations. 3D Experiential Design. Renderings & Flythroughs. Video & Media Design. Interior Design & Furniture. Technical Drawings. Engineering Drawings.
Crafting compelling content that connects
Content Strategy & Design. Script & Copywriting. Talent & Presenter Sourcing. Art Direction. Storyboarding. Scenic Design. Video Creation. Presentation Design. Motion Graphics. Animations. Character Animations. Social Promotions. Product Visualizations. Video & Live Streaming. Lighting & AV. Camera Packs. Physical Webcast Studios. XR Stage & Visualizations. 3D Green Screen Sets. Speaker Kits.
Content Services
Integrating the latest tech to immerse and amplify
Concept Development. UI/UX Mapping & Design. Custom Interactives. Virtual Environments. AR/VR & Gesture Tech. Gaming Platforms. Games & Attracts. Web & Mobile Apps. Social Integrations. Data & Lead Capture.
Full-scale production for events of all sizes
Live Event Production. Virtual Event Production. Mobile Tour Operations. Venue Sourcing & Permitting. Talent Sourcing. Talent Management. Security & Safety Planning. Keynote/Show Production. Registration Management. Hotel Management. F&B Management. Sponsor Management. VIP/Executive Handling. BA Management. Gifts & Giveaways. Live Streaming & Video.
Delivering global services in over 60 countries
Full Services in 60 Countries. Offices in US, EMEA & APAC. Local Project Managers. 16 Languages Spoken. Fabrication & Logistics. Warehousing. Event & Content Production. Customs Management. Trusted Partner Network. Trade Shows & Events. Activations & Tours. Environments & Retail Stores.
global services

Let's create meaningful experiences together.

Exceptional work is more than just the banner we wave–it's our promise.

get in touch

Tech’s
biggest
stage
is
just
around
the
corner!

Partner with Sparks and make your brand stand out.

Microsoft

Elevating AI Experiences Together

Red Hat

The Open Experience

Salesforce

Serene Experiential Sanctuary at MWC

Whether you’re demonstrating your latest innovation, meeting potential customers, or sharing insights, Mobile World Congress provides the perfect platform.

your single source partner

Strategy & Measurement

Uncovering intelligence to inform creative solutions.

Creative Ideation & Design

Turning messages into immersive attendee journeys

Content & Production

Crafting compelling content that connects

Creative Technologies

Integrating the latest tech to immerse and amplify

Event Production

Full-scale production for events of all sizes

Global Execution

Delivering global services in over 60 countries

Let's create meaningful experiences together.

Tech’s biggest stage is just around the corner!

Partner with Sparks and make your brand stand out.

Microsoft

Elevating AI Experiences Together

Red Hat

The Open Experience

Salesforce

Serene Experiential Sanctuary at MWC

Whether you’re demonstrating your latest innovation, meeting potential customers, or sharing insights, Mobile World Congress provides the perfect platform.

your single source partner

Strategy & Measurement

Uncovering intelligence to inform creative solutions.

Creative Ideation & Design

Turning messages into immersive attendee journeys

Content & Production

Crafting compelling content that connects

Creative Technologies

Integrating the latest tech to immerse and amplify

Event Production

Full-scale production for events of all sizes

Global Execution

Delivering global services in over 60 countries

Let's create meaningful experiences together.

Our Award Winning Projects

Google at CES

Kohler at CES

Tech’s
biggest
stage
is
just
around
the
corner!