Tech Talk: Need-To-Know Event Technologies
The event marketer's tech toolbox is expanding daily. Sparks monthly Tech Talk keeps you ahead of the curve and up to date with five event technologies you gotta know about right now.
HARDWARE OUT OF THE BOX
The Ripple Maker - This ingenious device enables a image layer to be produced on cappuccino foam. The unit comes with pre-defined clip art as well as an online app-enabled component that allows users to have images from their phones to be printed on their coffee while the order. Made by coffee giant Lavazza, the machine was used at the 2016 tennis tournaments at Wimbledon.
Mesh Mould 3D concrete former - Swiss digital fabrication research company Gramazio Kohler Research has been working on a project that demonstrates promising implications for construction, architecture and event technologies. Called Mesh Mould, this tech uses a computer-controlled robotic arm to weld complicated frameworks out of thick metal wires. These frameworks are then filled with concrete, allowing complex forms to be created in concrete in a relatively quick and easy way.
HTC Vive and Google Tilt Brush - A new collaboration between Google, HTC and Steam seems poised to unleash 3D VR creative tools to much wider audience. HTC’s hardware, Vive includes a headset, wireless controller with haptic feedback and two base stations. The headset and controllers are tracked by the base stations giving fast and accurate track 360º of motion in the virtual world. Google’s software Tilt Brush allows users to easily create 3D shapes and images that are organic and natural. The device was premiered at CES this year and is currently taking pre-orders.
Resonating Forest - This piece by Tokyo-based designers teamLab creates an interactive forest of trees, sound and light. Installed at the 2016 Light Festival in Kyoto, participants approach a grove of trees lit with bright colors that appear to ‘breathe.’ When a person approaches a tree, it senses their proximity and the light color of that tree changes and it emits a musical tone. The light change from that tree is then radiated out to nearby trees creating an interconnected natural space.
PHYSICAL / DIGITAL
KOSKI - VR building blocks - Designed by recent Royal College of Art graduate Václav Mlyná, KOSKI is a set of wooden building blocks that allow kids to interact with virtual projection of their real-world constructions. When certain tokens are placed in the play area, virtual inhabitants and other objects like trees are introduced into the kids’ creative constructions.
Don't miss our next Tech Talk with more info on event technologies disrupting our space.
Posted by Jamie Barlow | Request as a Speaker
Devoted creative servant and quiet sage of technology. Inspired by nature and motivated by mediocrity. Digital team lead @sparksmarketing.