3 Event Planning Apps that Make Your Life a Breeze


Planning a major event? There's an app for that. In fact, there are several. Mobile events planning apps allow conference organizers to communicate with attendees digitally, see and act on attendee behavior trends, and collect valuable lead data to justify event spend.

These three event planning apps are popular throughout the industry. While each integrates and implements a wide range of services, events with varying audiences, objectives and settings often lead to the need for a product that specializes in a particular area. Determine what's most important to your event, and choose the event planning apps that are right for you.

For Data Capture: Cvent

CrowdCompass by Cvent
is a customer-facing app that's branded with the event name and logo. Planners can deliver up-to-date content to attendees, enable and monitor social media buzz and networking, and offer innovative in-app sponsorship opportunities.

Cvent is a powerhouse in event management software, so it´s no surprise that CrowdCompass is packed with features that help event marketers connect with attendees, justify event costs, and finally, get rid of paper intineraries and programs.

For Comprehensive Event Management: Bizzabo

With a suite of features ranging from website design to post-event analysis. Bizzabo is a one-stop-shop for tools that help planners organize, market, execute and evaluate events.

“After working closely with thousands of organizers we understood the need for a holistic event software that works. "We wanted to free the industry from a reliance on multiple siloed tech solutions that increase an event organizer’s workload, minimize their ability to measure success and limit productivity," says Bizzabo's chief executive officer Eran Ben-Shushan.

The site enables planners to build event websites, set up ticketing and registration, administer on-site check-in, and update attendees about schedule and program changes in real time. Administrators can also use the app to manage their contacts, implement flexible pricing options, and activate promo codes.

Event Planning Apps For Attendee Networking: Pathable

empowers planners with a range of features related to agendas, directories, meeting rooms, maps, sponsorship opportunities, website and mobile app design. Attendees can network, book private meetings, and build a community that will last until long after the conference has ended.

Two levels of pricing and services are available. The basic package is free for events under 100 attendees, and prices go up for larger events. The suite includes a desktop web portal and mobile app, full conference agenda capabilities, attendee directory and profiles, discussion forums, exhibitor and sponsor landing pages, social media integration. The Pro package is more robust and customized, with interactive maps, private meeting scheduling, live polling and audience response systems.

"Of all the marketing programs today, events represent the biggest spend and most significant opportunity for transformation – from largely physical to digital, social and mobile," says He. In order to maximize the impact of your event, be sure to consider which is the best fit for your particular event.

What features do you find most helpful when using event-planning apps?

Posted by Kristy Elisano | Request as a Speaker

Caffeine dependent Jersey girl. Inspired by creative risk takers and underdogs. Chief Marketing Officer, Doodle owner and lover of all things chocolate.