Jo Malone London Fixtures by Sparks Wins at 2024 Shop! Design Awards

Sparks and Jo Malone London have proudly secured two Gold Awards at the 2024 Shop! Design Awards. The awards, for Sustainability Design "Element" and Branded Shop Within a Store, recognized the exceptional fixture display created for Jo Malone London.

The Shop! Design Awards, held on April 9th, celebrated excellence in retail design, including store layouts, fixtures, visual presentations, and in-store communications. Entries were judged based on criteria such as design excellence, originality in space and material utilization, and the overall execution of conceptual ideas.

The award-winning display combines elegance and sustainability with reusable custom boxes mirroring Jo Malone London’s iconic gift boxes. Practical product tables with built-in drawers enhance functionality, while the installations can be adapted for multipurpose use, ensuring longevity.

A highlight of the display is its sustainable pop-up, featuring a space for weekly live flower displays, enhancing the Jo Malone London experience. Custom color-match SEG fabric graphics and painted finishes that add to its allure. Plus the fixture display is redressed for major holiday installations using existing components as part of the overarching sustainability approach.

For Sparks, these wins reflect the dedication to crafting immersive brand experiences while championing sustainability.

The full list of winners of the 2024 Shop! Design Awards can be found here.