LaunchDarkly at AWS re:Invent

Engaging Software Showcase

LaunchDarkly showcased their 30'x30' hybrid exhibit aimed to highlight five new use cases for their website relaunch, all of which focused on building better software. The exhibit had a sleek, neon-inspired design and included hands-on demo stations, a theater, and a client-created gamified challenge. Attendees who participated in the demos received golden tickets and entered a competition to deploy DJ Toggle's music tracks using LaunchDarkly's software. The exhibit successfully combined high-energy engagement with urban tech aesthetics and stood out at AWS re:Invent.